Summer Series Part 3 - Writing to Win: Award Season + Submittals

Writing to Win: Award Submissions in AEC
Winning an AEC industry award doesn’t happen by chance—it’s the result of thoughtful planning, strategic storytelling, sharp writing, and purposeful visuals. In this session, we’ll break down what makes an award submission truly stand out across programs such as AIA, ACEC, and APWA. From selecting the right project to crafting a compelling narrative and avoiding common pitfalls, attendees will gain practical tools and insights to improve their chances of success. Whether you’re a seasoned submitter or new to the process, this session will help you write to win.
Key Takeaways:
• Learn how to align your submission with the unique values of each award program and judging audience
• Discover the essential ingredients of a clear, compelling narrative that highlights real impact
• Avoid common mistakes that undermine even strong projects
• Get practical tips for visuals, team coordination, and time-saving strategies
• Walk away with tools and inspiration to strengthen your next submission effort

Linda Stephens
About our speaker:
Linda Stephens is a marketing and communications strategist helping AEC firms increase visibility and attract the clients they want most. An experienced marketing leader and award-winning writer, Linda’s strategic approach generates insights designed to focus a firm’s resources on initiatives that will have the greatest impact. Whether imagining an entirely new website or establishing a thought-leadership campaign, improving marketing materials or invigorating your LinkedIn presence, Linda and her creative partners can help you imagine new opportunities for growth.
Tickets
$35.00 SMPS West Michigan Ticket
$35.00 Other SMPS Chapter Member
$45.00 Non-Member Ticket
$165.00 Member Group Rate (5 people)
$300.00 Member Group Rate (10 people)